Energizing Your Authentic Personal Brand is My Passion

Hubert Rampersad

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Top Stories by Hubert Rampersad

In life, as in business, branding is more effective, powerful and sustainable than marketing and sales, and an effective way to best the competition. It’s about influencing others, by creating a brand identity that associates certain perceptions and feelings with that identity. Branding isn’t just for companies anymore. Successful personal branding entails managing the perceptions effectively and controlling and influencing how others perceive and think of you. In today’s instant-message, online, virtual age, a strong personal brand is becoming increasingly essential and is key to personal success. It is fundamental to the positioning strategy behind the world’s most successful people. Icons like Oprah Winfrey, Tiger Woods, Warren Buffet, Donald Trump, Bill Gates and, most recently, Barack Obama. ......READ MORE  http://rampersad.wordpress.com/2009/01/31/have-you-cre... (more)

Be the CEO of Your Life

In life, as in business, branding is more effective, powerful, and sustainable than marketing and sales and an effective way to eliminate your competitors. It's about influencing others, by creating a brand identity that associates certain perceptions and feelings with that identity. Branding isn't just for companies anymore. There is a new trend called Personal Branding. Successful Personal Branding entails managing the perceptions effectively and controlling and influencing how others perceive you and think of you. Having a strong Personal Brand seems to be a very important as... (more)

Aligning Personal Brand with Corporate Brand

Successful companies recognise that good brand relationships with their employees are more important than good brand relationships with their customers. They understand that corporate brand loyalty starts with employee happiness. In the 21st Century great companies will figure out how to tap into people’s hearts—their passion and their desires to make a difference through their work. Those companies that link these passions to the generation of innovative ideas will have the capacity to sustain their growth for decades.” - Bill George The link between employee engagement and co... (more)

Why Your Employees Are Not Happy and Engaged

CEOs in Technology on Ulitzer Lack of engagement is endemic, and is causing large and small organizations all over the world to incur excess costs, under perform on critical tasks, and create widespread customer dissatisfaction. The annual financial loss in the US due to disengagement of managers and employees is about $300B US (Gallup Poll, 2005). Improving organizational performance requires a highly engaged and happy workforce. Research on happiness in the workplace suggests that worker well-being plays a major role in organizational performance and that there is a strong rela... (more)

Authentic Personal Branding Concept

New Media on Ulitzer "The Secret" was launched by Rhonda Byrne in 2006 and says that thoughts have an energy that attracts like energy and you attract into your life whatever you think about. This tool refers to what Buddha said: "What you have become is the result of what you have thought". It suggests the following: "your dominant thoughts will find a way to manifest. ... Whatever you focus on the most is what will be most attracted to your life. ..Once you are aware of this law and how it works, you can start to use it to deliberately attract what you want into your life... Li... (more)